Audio Visual

Marketing

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    Video Marketing Strategy
    A drawing board level where we sit down with our clients and drill down further till we agree on the objectives of the Video strategy; it can be an arsenal of videos or a pilot one…and then we work on its deployment. This strategy becomes the blueprint and a checklist for every AV that rolls out thereon.

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    Video Production
    We are thinkers and doers. We think of the script, concept and produce it too. We have a team of DOPs (Director of Photography), Ace editors, animators and compositors who can churn out brilliant AVs, consistently, creating an impact over every imaginable screen size.

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    Video Campaigns
    Do you need to run a campaign of videos on YouTube, Facebook, 3rd party websites or on your own site? For that you might need a series of videos, different durations, and covering different subjects. It can be educational, query related, product related but all of them should have a consistent treatment. We can work with you on the production of your next Video Campaign.

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    Measurement & Analytics
    After executing your video campaign, it is also important to measure its impact. See how well it did, which ones did well, who watched it…get a handle over its reach. We work with our clients on measuring the impact of the videos and make course corrections if needed, to meet the objectives set out at the strategy level.

Marketing Communication

Strategy

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    Media Planning & Execution

    Communication Design and an effective media plan are the key to marketing success. Today, advertising spends on media cannot be on a ‘spray and pray’ approach. Traditional and digital media both provide insightful data, measurement, and analytics and its reach can be very targeted. Our team has experience in planning the media spend and its execution across all media.

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    Brand Identity
    a.k.a the logo, the visual identity…we have created the logo identity for many businesses, right from SMEs to consumer brands. The task of creating a brand needs thinkers who combine typeface, graphic design and the psychology of colour to create memorable brands.

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    Creative Campaigns
    We design integrated campaigns covering Print, Outdoor, Web, Social and video media platforms. We deliver these creatives with consistency in the communication across all platforms, giving a unified, coherent appeal to the campaign.

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    Marketing Collaterals
    A subset service for clients looking for creative services, more so in print media. These usually include making product catalogs, brochures, and email campaigns. Most of these requirements arise during an exhibition or an event that requires a wide array of marketing material to be produced and delivered with a short lead time.

DigitaL

Marketing

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    Responsive (Mobile Friendly) Web Design
    It is a mobile first world. The internet of things is now more accessed via a mobile than a desktop. Add to these all the phablets, tablets, hybrid laptops and the big screens and it is a pretty big screenscape to cover. We can develop your web presence that is device agnostic or as commonly referred to as responsive design with browser compatibility.

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    UI / UX Design
    User Interface and User experience designs are a deduction of understanding human behavior patterns and applying them to interface designs. These best practices can be applied to an app, website, software or touch screen interfaces. The design approach changes vis-à-vis to the end application. We have designers who are adept at applying this science of deduction to the UI or UX Design of your project.

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    Web & Social Media Marketing
    All popular platforms have monetized their popularity. Right from Facebook to Pinterest and industry specific portals, these paid campaigns can be customized downright to an area pin code. We can work out an effective web and social media marketing plan for your brand or product.

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    SEO & Web Analytics
    We term it ' shout and hear '. We strum the songs of your company over the Internet and place listening posts across various touch points, collate the data, analyze it and tweak our strings further to match the underlying rhythm of the marketplace.